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Business Education

Revenue Growth

6 articles for martial arts school owners.

Revenue Growth August 7, 2026

Pricing Strategies for Martial Arts Schools

How to price martial arts memberships with confidence: know your numbers, build clear tiers, use proven pricing psychology ethically, communicate value, and raise prices without losing students.

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Revenue Growth July 31, 2026

Adding Revenue Streams: Retail, Privates, and Events

How martial arts schools can grow revenue beyond tuition with retail, private lessons, belt testing, seminars, camps, and events, while making the student experience better, not more salesy.

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Revenue Growth July 24, 2026

Family Billing Done Right: Sibling Discounts and Group Accounts

How to set up family and group billing at your martial arts school: account structure, sibling discount models, written policies, tricky edge cases, and keeping every child engaged.

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Revenue Growth August 9, 2024

How to Run Six Martial Arts Programs Under One Roof Profitably

Victor Young built a near-million-dollar Seattle-area school teaching six programs. His scheduling, pricing, marketing and sales systems.

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Revenue Growth May 17, 2024

Should Your BJJ Gym Be a Nonprofit? Mike Tracey's Case

Mike “Jits” Tracey explains why he's moving his BJJ gym to a nonprofit, how he sold mats to ~300 gyms with organic content, and why systems beat talent.

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Revenue Growth April 26, 2024

BJJ Gym Revenue Systems: Down Payments, Upgrades & Delegation

UFC veteran Matt Arroyo shares how down payments on every option, upgrades and five profit centers grew his 500+ student BJJ academy.

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